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Starting Friday, October 7, Santa Monica residents, workers, and businesses will kickoff the very first Car Free Friday by giving cars a day off and using sustainable ways to get to work, school, or happy hour. We encourage all businesses, schools and families to participate! Whether you're focused on healthy living or reducing the amount of people who park at the office, let #CarFreeFriday be a way to bond with your team and customers. Ready to take on the challenge? Follow along on social media using #GoSaMo and #CarFreeFriday to make sure you have all of the info you need to get going.